Marketing Support for Care Providers

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Practical marketing support designed to help care providers attract enquiries, staff and trust.

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Why marketing feels hard in care

  • You’re busy running a service, not a marketing department

  • Agencies don’t understand the care sector or regulation

  • You’ve tried marketing before and it didn’t lead to enquiries

  • You’re unsure what actually works

How our marketing support is different

  • Care-sector focused

  • Aligned with CQC, compliance, and real-world care deliver

  • Practical guidance first . delivery only where it adds value

  • Clear priorities

Marketing support we provide

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Branding for Care Providers

We support care services with branding that reflects quality, professionalism, and compliance . helping you stand out locally

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Care Sector Website Design

We design mobile-friendly, Google-ready websites for care providers, with structure and content aligned to CQC expectations and real user behaviour.

Social Media for Care Services

We help care providers maintain a consistent, professional presence that supports recruitment, enquiries, and trust over time.

Recently Launched Projects

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Kind words from our clients ⭐️

  • ★★★★★

    “We recently worked with Affinity Care Advisory to support our successful CQC registration, and I honestly can't recommend them enough. From start to finish, their guidance was thorough, practical, and tailored to our needs“

    — Rosie Pallet, Trust Pilot

  • ★★★★★

    “From the moment of first contact with affinity I cannot praise them enough. My assigned specialist Joanne has been my rock throughout this whole process, and I would have certainly struggled without her help, knowledge and general kindness”

    — Katy Boyden, Trust Pilot

  • ★★★★★

    “Rosie has been working with me from the beginning from the registration to the interview stages. Rosie made it stress free, very helpful, calm, patient and very knowledgable. would definitely recommend this company to guide you.”

    — Saheen M, Trust Pilot

  • ★★★★★

    “I absolutely recommend Affinity Care Advisory to anyone who is looking to register with the CQC. I could not have done this on my own! The whole process was quick from start to finish. A special thanks goes to Rosie my CQC Specialist.”

    — Ian Moran, Trust Pilot

  • ★★★★★

    “We could give more than 5 star if available. Many thanks to Tiffany and her team for a job well done. We contacted Affinity when we received a proposal for refusal from CQC and Tiffany got immediately on the case with prompt response.”

    — Kenny P, Trust Pilot

Frequently asked questions

  • We provide professional web design, branding, and PPC advertising to attract more clients, increase enquiries, and establish your brand as a trusted care provider.

  • We focus exclusively on the care industry, meaning we understand the challenges and compliance requirements specific to healthcare marketing.

  • A user friendly, mobile optimised site with clear service descriptions, trust signals (like testimonials), and easy contact options can help convert visitors into clients.

  • Timelines can vary based on the scope and complexity of your project, but a standard informational website typically takes around 2–4 weeks to complete.

Talk to a Marketing Advisor

Request a callback.

Request a call back to discuss your marketing needs and what support makes sense for your care service.

The Union Building, Rose Lane Norwich, NR11BY